Established in the year 2003, Tesla, an American-based company started operations as a specialized company in electric vehicles scalable clean energy generation and storage products. The brand also holds the title of producing the first sedan with electric technology. In addition to this, Tesla also manufactures energy solutions such as Solar Roof, Powerpack and Powerwall so as to support the …
What is Marketing Collateral? Marketing collateral refers to a wide collection of media items which are used for supporting the sales of products and services. Previously, marketing collateral was used to explain adjacent advertising materials like catalogs, brochures along with other sales supporting tools. Today, this term is mostly used within digital marketing and its implementation has increased significantly since …
What is Market Analysis? Market analysis is the study of market dynamism. It is basically the attractiveness of a particular market within a specific industry. In other terms, marketing analysis is a business plan which has information related to the market within which a business operates. Market analysis is undertaken so as to draft marketing strategies as to how business …
What is a giveaway? A giveaway is a promotional offer provided by a company to increase its number of customers and leads. There are many types of giveaways based promotional means, the most common of which is to provide a prize to a randomly selected winner from a pool of entries. In such a case the pool of entries serves …
What is Marketing Campaign? Marketing campaign is a process through which a product or a service is promoted using various forms of media. These media include common resources such television, radio, print media, and in recent times the use of online media as well. Almost all businesses are absolutely dependent on marketing campaigns to let people know about their products …
What Is Retail? The above question is a very basic one, though there remains some confusion regarding the exact nature, purpose and function of retail. One of the pillars of the supply chain, retail is of immense importance. Retail Definition Succinctly, retail is the sale of goods or services directly to the end-user for consumption. Retail comprises the final step …
What Is Omnichannel Retail? The current business landscape is dominated by digital. Customer preferences and spending patterns, as well as shopping habits, are on the verge of being entirely changed due to the presence of multiple purchase channels. Whereas once we had to wait for the weekend to go on a shopping spree, today we are able to order that …
Advertisement is the action of drawing more attention to a product, brand, service or cause using certain marketing tactics to increase awareness or sales. In advertisements, choosing a favorable medium is one of the most important tasks. The advertising medium is the method in which the message is delivered to the intended target audience. How to choose the right advertising …
A single discount store with the motive of selling more for less, Walmart was founded in 1962 by Sam Walton. Now it is the largest retail corporation in the world that operates more than 11,300 hypermarkets, discount and grocery stores in 27 countries and under 55 different names. The company has 2.2 million employees with 1.5 million merely engaged in …
