The purpose of planning and strategy is to maximize business productivity and growth. That’s why companies develop corporate strategies. Today, we’re going to discuss corporate strategy, its types, components, and examples. What is Corporate Strategy? The corporate strategy follows the portfolio approach to make a decision where you look at all of the company’s businesses and analyze how to generate …
Growth is something that all businesses and companies want. When we say growth strategy, it isn’t just a plug that gives you immediate results. It’s a process of creating a team and organizing mindset. Ryan Holiday says about growth more of a mindset than a toolkit. Today, we’ll study growth strategies, definitions, types, and examples. What is Growth Strategy? A …
Businesses and companies hope to succeed in their business. But what if the new business units don’t deliver the expected results, there should be a contingency plan of getting rid of that unit. That’s what divestiture strategy is all about. Today, we’ll discuss divestiture, its types, and reasons with examples; What is Divestiture? Divestiture is a process of shutting down …
Businesses and companies allocated marketing budgets and launch promotional campaigns to increase their sales and revenue. When the marketing campaign doesn’t deliver the expected result, then there’s no point in spending resources. Today, we’ll discuss harvesting strategy, definition, types, and examples. What is Harvesting Strategy? A harvesting strategy is a plan and management decision to reduce all the marketing expenses …
The focus of many entrepreneurs and new businesses is to grow and increase their revenue. However, they rarely think of the contingency plan that how they would close down their business if things don’t work out. Today, we’ll be discussing business exit strategy, its types, and importance; What is Business Exit Strategy? A business exit strategy is when you strategically …
Studying the market trends and the competition level is important for businesses because it helps them to lay out their future strategies. Therefore, they use various tools and methods to achieve their goals. Industry analysis is the same process. Today, we’ll discuss industry analysis, its types, examples, and guide. What is Industry Analysis? Industry analysis is a market evaluation tool …
The business world has become very competitive in recent years. The information has become accessible to everyone but finding the right, exact, and precise information matching your needs and wishes is a difficult task. That’s why entrepreneurs and brands ask for ideas and input from customers to come up with something new. Today, we’ll talk about co-creation, its types, and …
The main objective of a business is to increase market share and profitability. They use multiple management and marketing strategies to achieve their goals. Sometimes, things don’t go as planned. When things don’t work out, they pull out their resources to minimize the losses. Today, we’ll discuss liquidation strategy, its types, and pros and cons. What is a Liquidation Strategy? …
Companies run their businesses in a market comprised of various competitors. The presence of other competitive businesses is good for your business and customers. Because healthy competition keeps you on track and customers would have more choices. Sometimes, businesses and companies join hands and share resources in order to deal with a certain situation. What is Strategic Alliance? A strategic …
One of the main objectives of many businesses and companies is to gain a competitive advantage by either removing competition or gaining an upper hand over competitors. Horizontal integration is one such strategy that helps businesses to achieve their goals. Today, we’ll discuss horizontal integration, its pros and cons, and examples. What is Horizontal Integration? Horizontal integration is a process …
