Introduction to Food and Beverage Industry The food and beverage industry is the sub-category of the Hospitality industry such as hotels and restaurants, where they serve their guests with a variety of food and drinks along with other services. When we talk about the food and beverage industry, then it relies on two major parts; production and distribution. However, production …
What is Cross-Selling? Cross-Selling is a selling technique where you convince customers to buy more by offering them other related products. For instance, if a customer has come to your shop to buy a comb, but you also offers him a hairdryer and other hairbrushes. If the seller offers customers relevant products at the right time, then he would maximize …
Introduction to United Kingdom United Kingdom (UK) or Great Britain is an independent country located on the coast of North-Western Europe. When we say the UK, then the area of the country is united by four different countries like Scotland, Northern Ireland, England, and Wales. The country has four different capital cities like; Belfast, London, Edinburgh, and Cardiff. The region …
When a buyer enters the market, then he’s looking for the information that he couldn’t browse over the internet. In simple words, it’s the process and stages that a buyer goes through before making any decision. According to statistics, 70% of the buyers are through all the stages of buyers’ journey before making any purchasing. As a sales or businessmen, …
What is Business Marketing? Business marketing is a process through which a business markets and then sells its products and services. Government, private or public institutions, or commercial businesses and organizations use business marketing for the promotion, selling or reselling. Business marketing also goes by many names like business to business marketing, industrial marketing, and business to government marketing. Importance …
In the current competitive business environment, increasing online sales is the principal and foremost objective of multiple business, regardless of whether large or small. It does not matter either you manage small family owned independent retail business such as mom-and-pop stores or work for a gigantic online commerce companies like Alibaba and Amazon, increasing sales through online networks is relatively …
Have you ever thought about why companies and businesses provide offers to loyal customers or new customers? It is all about customer segmentation. If the business or a company is big or even has a low customer base, then it would be very difficult to cater to the needs and requirements of all the customers. Even to approach the less …
If someone asks you to market the product of some well-established company; but you’re busy and you have got enough on your plate. However, you ask your friend to do this job who is very well familiar with marketing activities. Therefore, he not performs the task but also does it so well that the business profits from it for a …
What is a Startup Company? When an entrepreneur launches a business project to find developing growth and a valid scalable model, as we know that entrepreneurship means self-employment and a new business that never plans to become legal and registered, but startup business always aims to go beyond, become big, and have more founders. Some of the start-ups are worth …
Sale is the process comprised of all the activities that a business performs to sell its product and service. Multiple parties involved in the sales process and they’re as follows; Buyer. It’s the person who wants to purchase. Seller. It’s the person who wants to sell. Product/services. It’s the commodity that brings buyer and seller at one platform. Sale process. …
