Though Apple have a narrow product line, it still has strong competitors in the global market for its different product line especially for laptops and smartphones. In the following article I will discuss top Apple Competitors.
As mentioned above, competitive strategy is a long-term action plan of firms so as to gain a competitive advantage over its rivals in the industry. This strategy is focused to achieve above average position and generate a superior Return on Investment (ROI).
This SWOT analysis tutorial we will conduct apple SWOT analysis. We will try to find out Apple strengths, weaknesses, opportunities and threats that affect the apple performance positively or negatively.