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What is a Limited Liability Company? (LLC)

Limited Liability Company – Definition, Features, Types & Examples

When a group of people gets together for business, they create a legal entity known as the company. The purpose of the formation of the company is to manage and organize financial and tax liabilities depending on the country’s laws. Now, the question is why not a personal business and why to form a company. It’s because the company offers …
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SWOT Analysis of the Food & Beverage Industry

SWOT Analysis of the Food and Beverage Industry

Introduction to Food and Beverage Industry The food and beverage industry is the sub-category of the Hospitality industry such as hotels and restaurants, where they serve their guests with a variety of food and drinks along with other services. When we talk about the food and beverage industry, then it relies on two major parts; production and distribution. However, production …
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What is Cross-Selling?

What is Cross-Selling? – Cross-Selling Vs. Upselling

What is Cross-Selling? Cross-Selling is a selling technique where you convince customers to buy more by offering them other related products. For instance, if a customer has come to your shop to buy a comb, but you also offers him a hairdryer and other hairbrushes. If the seller offers customers relevant products at the right time, then he would maximize …
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What is Corporate Communication?

What is Corporate Communication?

Why customers prefer one brand over another? How do you know about the companies’ promos and deals? How a company makes an apology and issues a recall for unsafe or defective products? It is all about a company’s effective communication strategy that customers know about products and services. It shows the importance of communication. That is why companies invest in …
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SWOT Analysis of UK

SWOT Analysis of UK – The United Kingdom

Introduction to United Kingdom United Kingdom (UK) or Great Britain is an independent country located on the coast of North-Western Europe. When we say the UK, then the area of the country is united by four different countries like Scotland, Northern Ireland, England, and Wales. The country has four different capital cities like; Belfast, London, Edinburgh, and Cardiff. The region …
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What is Data Analysis?

What is Data Analysis? Importance, Types, Process & Methods

Whether it’s a big business project or small, when it comes to making a decision, or you have to choose one option out of many. Then it’s not always easy. However, data analysis is a great process of analyzing piles of data and extracting the most relevant information from it. So that it would make a good choice. Today we’ll …
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What is Dropshipping Business

What is Dropshipping?

What is Dropshipping? Dropshipping is the process where the seller doesn’t keep or own the stock and inventory like a retailer; instead, the store buys the product/service from the third-party, wholesaler, manufacturer and get it delivered directly to the customer. How Dropshipping Business Works The difference between ordinary retailing and Dropshipping is that the store or the seller does not …
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What is The Buyers Journey

What is the Buyer’s Journey? – Stages with Examples

When a buyer enters the market, then he’s looking for the information that he couldn’t browse over the internet. In simple words, it’s the process and stages that a buyer goes through before making any decision. According to statistics, 70% of the buyers are through all the stages of buyers’ journey before making any purchasing. As a sales or businessmen, …
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Pestle Analysis of the Banking Industry

PESTLE Analysis of Banking Industry

Introduction to Banking Industry Banking industry operates as a network of financial institutions, and it offers various services like cash, deposit, credit, money transfer, and other transactions. Banks use public money (deposit, make loans, and earn profit from them. These loans could be business loans, car loans, personal loans, and mortgages. The banking industry is comprised of many small parts like; …
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What is Business to Business B2B?

Business to Business (B2B) – Definition, Types & Examples

What is Business to Business? Business to business or B2B is a business model when a company sells its products and services to another company’s customer for further processing and then reselling it. In simple words, one business sells its product/service to another business. The reason B2B is different from business to customer (B2C), where a business sells its product/service …
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