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SWOT Analysis of the Airline Industry

SWOT Analysis of the Airline Industry

Introduction Airline Business The airline is a company that offers an air source of transport to passengers and freight. The airline companies use airplanes and aircraft to operate their services. These companies also have partnerships and alliances with one another to complete the same flight. The airline companies usually require an air certificate and license by the Government aviation authority to …
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PEST Analysis of Australia

PEST Analysis of Australia

Introduction  Australia is a vast continent and a country comprised of many smaller islands. Her landscape comprises of beautiful beaches, tropical forests, deserts, mountains, and plethora variety of wildlife, birds, and insects. When we talk about majestic size and area, Australia is the 6th largest country in the world. The capital of the country is Canberra, while her most populated …
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SWOT Analysis of the Hotel Industry

SWOT Analysis of the Hotel Industry

Hotels and restaurants fall into the category of the hospitality service industry. It’s one of the most successful businesses across the world, and it contributes billions of dollars to the global economy. Hundreds of thousands of people are employed and dependent on this industry. The tourism industry wouldn’t have become successful if it wasn’t for the hotels. In the ear …
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What is Business Marketing

Business Marketing – Importance, Types, Strategies & Examples

What is Business Marketing? Business marketing is a process through which a business markets and then sells its products and services. Government, private or public institutions, or commercial businesses and organizations use business marketing for the promotion, selling or reselling.   Business marketing also goes by many names like business to business marketing, industrial marketing, and business to government marketing. Importance …
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What is Inside Sales

What is Inside Sales? Definition, Benefits & Strategies

In the current competitive business environment, increasing online sales is the principal and foremost objective of multiple business, regardless of whether large or small. It does not matter either you manage small family owned independent retail business such as mom-and-pop stores or work for a gigantic online commerce companies like Alibaba and Amazon, increasing sales through online networks is relatively …
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What is Customer Segmentation

Customer Segmentation – Definition, Types, Benefits & Examples

Have you ever thought about why companies and businesses provide offers to loyal customers or new customers? It is all about customer segmentation. If the business or a company is big or even has a low customer base, then it would be very difficult to cater to the needs and requirements of all the customers. Even to approach the less …
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What is a Marketer?

What is a Marketer? – Job Description & Characteristics

If someone asks you to market the product of some well-established company; but you’re busy and you have got enough on your plate. However, you ask your friend to do this job who is very well familiar with marketing activities. Therefore, he not performs the task but also does it so well that the business profits from it for a …
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What is a Startup Company

What is a Startup Company? – History, Types & Examples

What is a Startup Company? When an entrepreneur launches a business project to find developing growth and a valid scalable model, as we know that entrepreneurship means self-employment and a new business that never plans to become legal and registered, but startup business always aims to go beyond, become big, and have more founders. Some of the start-ups are worth …
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SWOT Analysis of Australia

SWOT Analysis of Australia

Introduction Australia is a vast beautiful country and a continent comprising of some other smaller Islands. The landscape of the country is so diverse that it has beaches, deserts, tropical forests and a variety of plant species and wildlife. Australia is the world’s 6th biggest country in terms of size and area. Canberra is the capital of the country, and …
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What is Sales? Types & EXamples

What is Sales? – Sales Vs Marketing Vs Business Development

Sale is the process comprised of all the activities that a business performs to sell its product and service. Multiple parties involved in the sales process and they’re as follows; Buyer. It’s the person who wants to purchase. Seller. It’s the person who wants to sell. Product/services. It’s the commodity that brings buyer and seller at one platform. Sale process. …
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