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Author: Umar Farooq

5 C's of Marketing with Examples

5 C’s of Marketing (Situational Analysis) with Examples

5 C’s of marketing is a useful framework to perform situation analysis. The 5 C’s of marketing analysis allows doing environmental scanning of five important component that improves marketing decision making process. These components include the internal and external environmental situation of a company.
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3 C’s of Marketing Strategy

3 C’s of Marketing Strategic Concept

The 3 C’s of marking is a very popular concept for marketers. This concept takes into consideration 3 variables to explain a complete marketing strategy. The 3 C s, customers competitors and company, is a strategic triangle when integrated, a sustainable competitive advantage can be achieved.
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Start Small Business Online

How to Start a Small Business Online

I am a professional accountant and worked for 8 years in the development sector. But I was more inclined towards technology, internet and web surfing. I started my own small website back in 2012. In the past years, I learned a lot from hand on experience and many web experts. Today I am giving you a sequence of all time …
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Airbnb SWOT Analysis

SWOT Analysis of Airbnb

Airbnb is online community-based marketplace connection travellers with local hosts. The company allows people to rent out, explore and book accommodations for a short-term basis. This platform enables people to share their extra space and generate extra income. The Company main office is situated in San Francisco, United States. It is operational in more than 192 countries. Many people believe …
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Lululemon Swot Analysis

SWOT Analysis of Lululemon Athletica Inc

Lululemon Athletica is a Canadian designer and retailer dealing in athletic apparels for women, men and girls. Its fitness product line includes Tops, Bottoms and Accessories Lululemon was founded in the year 1998 by Chip Wilson. According to 2018 report, currently, the company operating 404 stores, out of which 334 are in the United States and Canadian market. It is also …
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Use SWOT Analysis for Small Business

Using SWOT Analysis Examples for your Small Business

In simple words, SWOT Analysis is a helpful business analysis tool. Small Business owners and managers can use this tool to identify strength weaknesses opportunities and threats for their different business situations.
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Swot Analysis Examples

SWOT Analysis Examples for Your Business Success

If you are a small business owner or a  professional, situational analysis is very important when it comes to the decision-making process. it helps you to make an action plan to achieve your goals. Using Swot analysis examples is the best way to understand this technique.
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Tesco Pestle Analysis

PESTLE Analysis of Tesco

The objective of this tutorial is to provide you a detailed external environmental analysis of Tesco a retail supermarket company. The PESTEL analysis tool will analyze the unpredictable environment in which Tesco Plc operates by discussing the factors affect the Tesco performance and operation. Tesco is a British multinational retailer company. It Headquarter is situated in Hertfordshire, England. In terms …
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Strength Weaknesses Opportunities Threats

SWOT Analysis Strengths Weaknesses Opportunities Threats

This marketing tutorial is about Swot analysis. it is a simple and widely used analysis tool to assess business environment. It helps to understand strengths, weaknesses, opportunities and threat of a business, product and projects. It can be used for nonprofit organizations and individual’s personal assessment.
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Pestle Analysis of Airbnb

PESTLE Analysis of Airbnb

Airbnb has a made a dent to the hoteling industry. Based on shared economy they are using the existing resources and offering jobs to those people “hosts” who are offering space to visitors. Airbnb is using technology to connect people and book and cancel a space.
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